Connecting the analog real estate world with the possibilities of the digital future.”

Simplifying Real Estate

Connecting the analog real estate world with the possibilities of the digital future.”

Simplifying Real Estate

Brixel

Brixel

Branding

Branding

Branding

2017

2017

2017

1_branding

Brixel

Brixel

The vision

Brixel is a fusion of bricks and pixels, connecting the analog real estate world with the possibilities of the digital future. In both worlds, it stands for a fixed unit. A unit which can be combined in infinite ways to create something new and beautiful. Brixel is part of something big and complex. Divided into its parts it becomes simple and clear. Like a brick or a pixel.

The vision

Brixel is a fusion of bricks and pixels, connecting the analog real estate world with the possibilities of the digital future. In both worlds, it stands for a fixed unit. A unit which can be combined in infinite ways to create something new and beautiful. Brixel is part of something big and complex. Divided into its parts it becomes simple and clear. Like a brick or a pixel.

brix

Brand Identity System

Brand Identity System

Elements

"Brixel is a fusion of bricks and pixels."

Elements

"Brixel is a fusion of bricks and pixels."

brixel_branding_weekDesktop
sa

Secondary elements

"Connecting the analog real estate world with the possibilities of the digital future."

Secondary elements

"Connecting the analog real estate world with the possibilities of the digital future."

3
ui

Elements

Elements

Grid

Foundation of all the branding elements

Grid

Foundation of all the branding elements

b

Logotype

Logo versions.

Logotype

Logo versions.

logovers
b-test
btest13

Logo construction process

This logo construction have this following elements: the Frame, B and the Brixel(fusion of bricks and pixels).

Logo construction process

This logo construction have this following elements: the Frame, B and the Brixel(fusion of bricks and pixels).

bcons

Blue and black gradient

The colors chosen for this gradient have a meaning, blue means trust, and black means power. Together show our confidence in our platform in one sentence: “Trust in the Power of Brixel.”

Blue and black gradient

The colors chosen for this gradient have a meaning, blue means trust, and black means power. Together show our confidence in our platform in one sentence: “Trust in the Power of Brixel.”

grad

Lettering

Built with our grid to keep the components of our brand identity simple and clear. The result is a lettering full of personality.

Lettering

Built with our grid to keep the components of our brand identity simple and clear. The result is a lettering full of personality.

lettring

Secondary elements

Secondary elements

Color

All colors are related to each other - complementary, split Complementary and triadic.

Color

All colors are related to each other - complementary, split Complementary and triadic.

color

Pattern

Used to give some dynamic to the brand in specific cases.

Pattern

Used to give some dynamic to the brand in specific cases.

illustra

Photography

Natural lights photo with real actions and people involved to show the sharing and transparency of Brixel.

Photography

Natural lights photo with real actions and people involved to show the sharing and transparency of Brixel.

photo

Illustration and icons

Simple outline illustrations and icons following the construction grid base to match the elements from the logo.

Illustration and icons

Simple outline illustrations and icons following the construction grid base to match the elements from the logo.

illustr2
w

Implementation

Implementation

draft_event
mups
12
13

Thanks for watching!

Thanks for watching!

Let's work together! - hello@cigarro.work

Let's work together! - hello@cigarro.work

Let's work together! - hello@cigarro.work